Teaching Plan
Academic Year 2000-01
| Week | Lecture/Seminar |
| Week One | Introduction
to the module, study guide and web site. Theoretical underpinning.
Reading: Topic One in the Study Guide. See Theoretical and Ethics Lecture Download - An Overview of Some of the Issues in Business Ethics |
| Weeks Two & Three |
Ethics
and Management: An Introduction to Ethics, its questions and its relevance
to management.
What
are the issues?
Where
does responsibility start and end?
Maximise
profits or behave as a good corporate citizen?
Individual
and Corporate Ethics.
Video Case Study - Virgin Atlantic & BA Dirty Tricks Case. Reading: Topic One in the Study Guide. See Ethics and Ethics & the Individual; Chapters 1,3 and 4 in Weiss. Lecture Download - 1. An Overview of Some of the Issues in Business Ethics; 2. Virgin Atlantic & BA Dirty Tricks. |
| Week Four | Corporate
Governance and Issues of and Role of the of the Board
Maxwell and other cases - What are ethical and governance issues? Should we be concerned? Why do we need regulators? Reading: Topic Two in the Study Guide Lecture Download - Corporate Governance |
| Week Five | Social
Responsibility and Business Ethics. Ethics Models.
Reading: Topic One See Ethics; Topic Three See Social Responsibility Lecture
Download - Carroll
Model
|
| Week Six and Seven | Marketing
Ethics.
Marketing and Society; Marketing Ethics could this be an Oxymoron? Is there such an individual as an ethical consumer? Role of Direct Action. The Huntingdon Life Sciences Case among others. Reading: Topic Three See Marketing Ethics in the Study Guide; See Chapter 5 in Weiss. Lecture Download - Marketing Ethics |
| Week Eight | Issues
and Issues Management. The Brent Spar Case.
Reading: See Topic Four in the Study Guide; See Chapter 2 in Weiss - particularly Section 2.7 and see Case 5 - General Motors versus the Media. Lecture Download - 1. Managing Issues; 2. Brent Spar Case |
| Week Nine | Individual and group research for final presentations. |
| Week Ten | Final Group Presentations. |
Colin Clarke-Hill
March 2001